Official rule: authorised retailer handles the claim

Serta's own help article: purchases through an authorised retailer are handled by that dealer using Serta terms; only if the retailer is gone or the customer has moved does corporate warranty step in, and then law tags and a bill of sale are required. Direct serta.com purchases use a form. This Hong Kong file has no named dealer on the public page — Serta is asked to identify it from QR/barcode records. Cited next to this Storini file because the public pattern — dealer-first warranty — is the context Serta already lives in. This is not a claim that the Hong Kong mattress is the same SKU. It is a claim that silence is not unique, and that published warranty and service sentences already exist for Serta to use if it wanted to answer.

Serta.com help — How do I file a warranty claim →

Back to the primary record or the public complaint desk.