SERTA.ASIASATIRE
Serta Storini quilt as photographed — mottled black-and-white foam filling the frame
Not serta.com · Satire · Sheep-yellow, then the strap
Counting sheep?

SERTA

Simmons Bedding · 舒达 · not the shop

Dirty foam.
Sheep yellow.
~US$23,000.

This is the mattress. Not a catalogue render — the quilt as photographed, mottled, cheap-looking, left in the bushes in a woven bag, then cargo-strapped to nearly 90 degrees. The name on it is SERTA. The price was about US$23,000. The service was a block. Look at the foam. Then explain it.

Read this first

SERTA on the badge. Dirt on the quilt. This is not the shop.

SATIRE / CONSUMER ARCHIVE. The giant wordmark is the punchline: a brand that sells “World’s Best Mattress” while this foam, this bag in the bushes, and this orange strap are what a paying customer was given. No shop. No sheep checkout. The photographs below are the complainant’s. Generated stills are labelled.

Serta US still publishes White Glove Delivery. Serta China still publishes installation and safe delivery. This file’s customer paid about US$23,000 for Storini King Size — American brand, New Zealand import — and received outdoor exposure, a near-90-degree fold, family labour, rubbish, a scratched AvantGarde plate, a “QUALITY APPROVED” slip in ballpoint, and a block. The quilt in these photographs is the exhibit. Allegations, not a court verdict. Dealer withheld.

The mattress

The foam, the strap, the bushes. Not a lifestyle ad.

These are the complainant’s photographs, punched for contrast. Generated stills, if any, are marked satire.

Overexposed AvantGarde plate with highlights pulled downAvantGarde · cheap chrome Serta Storini quilt as photographed — mottled dirty-looking foam~US$23,000 · this foam Close-up of mottled black-and-white quiltDirty foam · close Speckled quilt print close-upThe print · cheap Mattress in a bag left outdoors in the bushes01 — bushes Orange cargo strap folding the mattress90° · cargo strap Torn bag dumped on the bed05 — dumped Old mattress and cardboard left in the room06 — rubbish Scratched AvantGarde metal badgeAvantGarde · scratched QUALITY APPROVED slip filled in ballpointQUALITY APPROVED · ballpoint Customer blocked on WeChat08 — blocked

New · 02:02 evidence film

This is a complaint film, not a mattress advertisement.

The complete cut puts the supplied plate and strap frames beside the original photographs: the mottled surface, outdoor exposure, near-90° strap fold, badge close-up, rubbish left behind, blocked contact and the labels that Serta still has to trace. Every chapter separates what the image shows from what must be confirmed by the manufacturer.

中文说明:这支片把“画面事实—投诉问题—要求书面回答”逐镜头写清楚,素材全部来自本案照片、原始手机视频和用户提供的两张截图。

Watch the full evidence film →Read the transcript

User-provided strap frame used in the complaint evidence film122 seconds · 15 chapters · source-labelled

Punched stills

Same photos, closer, uglier.

Crops of the mottled quilt, the ratchet strap, the scratched badge. Two generated commentary stills are labelled. The rest are the file.

Quilt blotch cropThis file · foam blotch Second strap fold cropThis file · strap Graded AvantGarde plate clipThis file · plate, exposure crushed AvantGarde badge marksThis file · badge Strap fold clipVideo · cargo strap Bushes clipVideo · bushes Generated harsh foam stillSatire still · foam Generated strap crush stillSatire still · strap Official serta.com captureCited · serta.com sheep

Screenshots of the bad reviews

黑猫, 消费保, Trustpilot. Captured. Captioned.

Headless-Chrome stills of public complaint pages, taken 14 September 2026. Each image has a caption: the URL, the date, the amount, the brand reply or the silence. Not generated. Not this Hong Kong SKU. The point is that Serta already lives next to this volume while eight notices on a ~US$23,000 Storini stay unanswered.

黑猫 17369329394 — dirty Florence mattress, 230,000 yuan filed黑猫 17369329394 — dirty Florence mattress…黑猫 17376233817 — warehouse ‘open-bin’ sale, not delivered, 21,498 yuan, brand: ‘forwarded’黑猫 17376233817 — warehouse ‘open-bin’ sa…消费保 100237595 — 阳阳 Pro, spine-care pitch, back pain first night, 8,200 yuan消费保 100237595 — 阳阳 Pro, spine-care pitch…消费保 101017272 — Harbin Lisbon sag after a few uses; brand did not reply; 16,500 yuan消费保 101017272 — Harbin Lisbon sag after …消费保 97421909 — Yuxi sag in about a month; 400-880-1931 missed its 48-hour promise消费保 97421909 — Yuxi sag in about a month…消费保 100434847 — Guangzhou Easyhome, ‘Los Angeles Platinum’ sold as special, later admitted discontinued stock消费保 100434847 — Guangzhou Easyhome, ‘Los…消费保 99011157 — Lecong handwritten ticket, 7 cm short, 5 cm thinner, personal WeChat pay消费保 99011157 — Lecong handwritten ticket…消费保 100062525 — 倾城 mattress 23,999 yuan, back pain, 30% restocking, platform: no brand reply消费保 100062525 — 倾城 mattress 23,999 yuan,…消费保 96018332 — ‘25-year warranty’ sold; later only the springs, 2,600 yuan to replace消费保 96018332 — ‘25-year warranty’ sold; …消费保 99252079 — Huainan Easyhome Serta shop, 14,000 yuan paid, dealer gone, mall: not our till消费保 99252079 — Huainan Easyhome Serta sh…消费保 99539216 — Changchun Eurasia Serta, sag and back pain, wait for an inspector, 5,999 yuan消费保 99539216 — Changchun Eurasia Serta, …Trustpilot serta.com — 3.6 average, 226 reviews, paid subscription, invited reviewsTrustpilot serta.com — 3.6 average, 226 …

Open the screenshot gallery Open the public desk

Not an isolated mattress

Public Serta complaints, cited, sitting next to this file.

BBB, ConsumerAffairs, Trustpilot, 黑猫, 消费保 — each with a URL. Screenshots of the bad reviews, captioned, sit in the gallery. Not a class action.

Open the public desk Demand an explanation

Dokumentirana potrošniška pritožba · Hongkong

Serta goljufa stranke

Kako se je iz „vrhunske“ vzmetnice Serta Storini razvilo več tednov prelomljenih obljub — stranka pa je bila po plačilu celotnega zneska odrezana.

Za vzmetnico Serta sem plačal ~US$23,000, prodano mi kot „ameriška znamka, uvožena z Nove Zelandije, vrhunska kakovost“. Preden sem plačal, se je prodajalec strinjal z vsem. Po plačilu ni držala nobena obljuba — več kot 20 prelomljenih zagotovil, vzmetnica puščena na dežju, na silo prepognjena z rokami, smeti raztresene po vsej hiši — in ko sem vprašal, kdaj jo bodo končno namestili, so me kar blokirali. Vsaka točka spodaj je podprta s fotografijo ali zapisom pogovora.

Izdelek
Serta Storini King SizeVzmetnica
Znesek
~US$23,000
Navedeno
Serta (ZDA)„uvoz z NZ“
Prodajalec
Ni razkritda ga Serta določi
Regija
Hongkong
Stanje
Nerešeno · Blokiran

Ključno vprašanje

Na kakšni podlagi samooklicana „vrhunska“ mednarodna znamka vzame ~US$23,000 — nato pa vedno znova prevara navadno stranko in jo naposled blokira?

Ne prosim za sočutje. Prosim za en odgovoren odgovor, v pisni obliki. Večja kot je znamka in višja kot je cena, manj je opravičila za to, da nekdo pred plačilom kaže en obraz, po njem pa drugega.

Namenoma tukaj ne navajam imena prodajalca. Serti izročam izdelek, njegov natančen model, ceno, ki sem jo plačal, in te fotografije — Serta lahko in bi morala iz lastnih evidenc ugotoviti, kateri od njenih pooblaščenih prodajalcev je vodil to prodajo, ter zanjo odgovarjati.

Latest update · 12 September 2026

Eighth notice: more than 50 days of silence, public record expanded for US and China search

Serta Simmons Bedding and Serta China have still not named a case owner, booked a manufacturer inspection, mapped Storini / Sari-San Sebastian / AvantGarde / W13118HM, or refunded about US$23,000. The public file now adds a US-headquarters briefing, a China briefing, a dated timeline, a searchable FAQ and a label/code index. An eighth written notice records the silence.

  • Days unanswered

    First notice 3 July 2026; sixth notice 16 July 2026; seventh notice 18 July 2026 (advertising substantiation). As of 12 September 2026 that is more than 50 days after the sixth and seventh notices with no named officer and no inspection date.

  • New public pages

    US HQ: us.html. China / 舒达: cn.html. Timeline, FAQ and visible-code index in English, simplified Chinese and traditional Chinese. These pages exist so American headquarters staff and Chinese searchers can find the same primary record.

  • What still must be answered

    Exact model identity; New Zealand versus Huizhou markings; QR/barcode reads; official-channel invoice for the ~US$23,000 payment; written factory opinion on outdoor exposure, near-90-degree folding and the AvantGarde finish; public apology and refund.

  • Daily clock

    The unanswered-day count on this site will refresh every day until Serta answers. The article is not being spun. The date stamp is.

All earlier allegations, evidence-preservation requests, the apology demand and the refund demand remain expressly reserved. Unproven legal labels continue to be put as questions.

Povzetek primera

Kaj se je zgodilo

  • Kaj sem kupil

    Eno vzmetnico Serta Storini King Size, prodano kot ameriška znamka, uvožena z Nove Zelandije, vrhunske kakovosti.

  • Časovnica

    Kupljeno 20. marca 2026; dostavljeno 1. julija 2026.

  • Koliko sem plačal

    ~US$23,000. (Prosim, znesek obravnavajte skladno z računom.)

  • Bistvo težave

    Pred plačilom: vsaka prošnja izpolnjena, obljuba za obljubo. Po plačilu: več kot 20 zagotovil prelomljenih ali preklicanih.

  • Dostava

    Vzmetnica je bila pri miru puščena zunaj na ulici, na soncu in dežju, približno 24 ur; nato vržena na posteljo in prepuščena sama sebi, z enim samim delavcem, poslanim pozno ponoči.

  • Ravnanje

    Delavci so vzmetnico na silo upognili s pasom in pustili, da jo je pomagala nositi moja 70-letna mati — ob tem pa vztrajali, da je „ni mogoče poškodovati“.

  • Poprodajna podpora

    Stara vzmetnica in odpadna embalaža so bile zmetane v moji dnevni sobi; ko sem jih prosil, naj izpolnijo svoje obljube, je prodajalec blokiral moj telefon in WeChat.

  • Cena tega

    Dve zaporedni noči brez spanja in resna motnja za mojo družino.

Serta Storini dirty mottled quilt as photographed
This is the quilt as photographed — mottled, speckled, cheap-looking foam on a mattress sold for about US$23,000.
Serta Storini King Size mattress
To je tista „vrhunska“ vzmetnica, o kateri je govor — Serta Storini King Size, prodana kot ameriška znamka, uvožena z Nove Zelandije, za ~US$23,000. Čim veličastnejše je ime, tem bolj bi mu morala slediti tudi enakovredna storitev.

Dokazi

Točko za točko, na fotografijah

Spodnje fotografije in posnetki zaslona so vsi iz moje lastne izkušnje, v vrstnem redu, kot so se dogodki odvijali — od trenutka, ko je bila vzmetnica puščena na ulici, do trenutka, ko sem bil blokiran. Ime prodajalca je prikrito. Vse, česar proizvajalec še ni potrdil, je zastavljeno kot vprašanje, na katero naj odgovori.

DOKAZ 01
~US$23,000LEFT IN THE BUSHES
Serta — Vzmetnica za ~US$23,000, puščena na ulici na milost dežju

Vzmetnica za ~US$23,000, puščena na ulici na milost dežju

Ob prvi dostavi so ob skomigu z rameni „premalo delovne sile“ to „vrhunsko, uvoženo“ vzmetnico naslonili ob zunanjo steno stavbe in jo pustili izpostavljeno soncu in dežju skoraj 24 ur, brez nadzora. Od „razkošja“, o katerem so govorili, ko so pobirali moj denar, ni bilo nikjer ne duha ne sluha.

Po celem dnevu in noči na prostem — ali je izdelek za ~US$23,000 še vedno mogoče imenovati „povsem nov“? Zahtevam neposreden, pisni odgovor proizvajalca.

DOKAZ 02
BEFORE PAYMENTEVERY PROMISE
Serta — Vsaka obljuba črno na belem — nična v hipu, ko sem plačal

Vsaka obljuba črno na belem — nična v hipu, ko sem plačal

Pred plačilom je prodajalec jasno obljubil: razpakirati in postaviti novo vzmetnico ter s snetim materialom oviti staro. Po plačilu so bile te obljube — in stara vzmetnica — zmetane v moji dnevni sobi, kjer ležijo še danes. To ni spregled; to je sistematična prelomitev zaupanja, brž ko je denar zamenjal lastnika.

Vse zaprisečeno pred plačilom, nično po njem — če to ni prevara, kaj potem je?

DOKAZ 03
90°CARGO STRAP
Serta — Prepogibanje vzmetnice na pol s pasom

Prepogibanje vzmetnice na pol s pasom

Delavec je celotno vzmetnico na silo prepognil s pasom, da jo je prenesel, ob tem pa nas ves čas zagotavljal, da se „vsekakor ne more poškodovati“.

Ob tako stisnjenih vzmeteh in konstrukciji — ali je res nepoškodovana? Zahtevam pisno izjavo proizvajalca, za zapisnik.

DOKAZ 04
90°NOT WHITE GLOVE
Serta — Da mora moja 70-letna mati pomagati pri dvigovanju

Da mora moja 70-letna mati pomagati pri dvigovanju

Drug kot istega postopka. Vstopila bi lahko brez prepogibanja, a so vseeno vztrajali, da jo upognejo do skrajnosti — dvigovati pa so jo pustili meni in moji 70-letni materi.

„Ne bo se poškodovala“ — je to strokovna presoja, ki bo prestala preizkus, ali le še ena beseda, izrečena, da bi me odpravili?

DOKAZ 05
DUMPEDTORN BAG
Serta — Vržena na posteljo in odšli

Vržena na posteljo in odšli

Po dostavi so jo vrgli na posteljo in odšli. Šele okoli 23. ure, po mojem večkratnem priganjanju, je bil poslan en sam delavec — ki je tudi ni zmogel in je spet odšel.

Je to tista „vrhunska storitev“ velike mednarodne znamke?

DOKAZ 06
RUBBISH LEFTTHEY WALKED
Serta — Smeti pustili in odšli

Smeti pustili in odšli

Karton, ovojnino in druge odpadke so preprosto zmetali v moji hiši, nepospravljene, ko so odhajali.

„Dostavljeno pomeni opravljeno“ — je to standard pooblaščenega prodajalca Serta?

DOKAZ 07
ONE HOUR AWAYUNTIL MIDNIGHT
Serta — „Uro stran“ — od 13.00 do polnoči

„Uro stran“ — od 13.00 do polnoči

Skupinski klepet to pove črno na belem: od 13.00 so vztrajno obljubljali, da bodo kmalu prispeli; ob 21.00 so še vedno govorili „uro stran“; in nihče ni prišel. Ko je nekdo končno prispel, je bil to en sam človek. „Skoraj tam“, „že na poti“ — komaj katera od teh besed se je kdaj uresničila. (Ime prodajalca v klepetu je prekrito.)

Trgovec, ki ne zmore biti resnicoljuben niti glede tega, kdaj bo prispel — kateri od njegovih besed je še mogoče verjeti?

DOKAZ 08
PAID IN FULLTHEN BLOCKED
Serta — Vzeli denar — nato blokirali stranko

Vzeli denar — nato blokirali stranko

Ko sem jih prosil, naj izpolnijo svoje obljube ter vzmetnico pravilno postavijo in ovijejo, so znova zavlačevali s „premalo delovne sile“ in nato preprosto blokirali moj telefon in WeChat. Posnetek zaslona kaže, da je prodajalec znova vklopil preverjanje prijateljev — kar pomeni, da sem bil izbrisan in blokiran. Niti vinar vrnjen; stranka odrezana po mili volji. (Ime prodajalca je prekrito; na Serti je, da ga določi.)

Podjetje, ki je vzelo ~US$23,000, se obrne in blokira stranko, ki je plačala v celoti — je to „spodrsljaj pri storitvi“ ali gola prevara, potem ko so pobrali denar?

DOKAZ 09
DECODE THISW13118HM
Serta — Product label with QR code and component details

Product label with QR code and component details

A close-up of the mattress label showing a QR code and internal component lines, including visible text such as "07/05/26 Thu," "Sari Sebastian Matt 220x200," and "Paper Tag RFID." This is not a decorative tag; it is traceability data that Serta should be able to read and match to its own records.

Serta should use the QR code and label data to trace the exact product, order path, store-transfer record and authorised dealer connected with this sale.

DOKAZ 10
QUALITY APPROVEDBALLPOINT
Serta — "Quality approved" label and manufacturer information

"Quality approved" label and manufacturer information

This photograph shows a quality-check table and the adjacent manufacturer/product label. It records a tagged, inspected product, not an anonymous item that Serta can plausibly say it cannot identify.

Who signed off the product, and which manufacturer or after-sales records correspond to this quality label?

DOKAZ 11
TRUCK:99SEQ:422
Serta — Serial, barcode, truck and sequence label

Serial, barcode, truck and sequence label

The label shows a serial-style line, barcode, "Truck:99," "SEQ:422," and visible "New Zealand Made, The Comfort Group" information. Those are production and logistics markers that should identify where this mattress came from and how it moved.

Serta should identify the full chain behind these codes, including the dealer or store-transfer record connected with the sale.

DOKAZ 12
HUIZHOU2026/04/02
Serta — China product label with barcode, QR code and specification

China product label with barcode, QR code and specification

This tag shows a serial barcode, QR code, quality wording, manufacturing place marked as Huizhou, product specification "200*220~L2201," and production date "2026/04/02." These details raise direct questions about product origin, labelling and traceability.

Serta must explain how this Chinese product label fits with the "New Zealand imported / premium" sales claim and identify the corresponding internal record.

DOKAZ 13Serta — Additional model label supplied as a phone-screen image

Additional model label supplied as a phone-screen image

The additional image visibly shows `07/05/26 Thu` and `Sari/San Sebastian Matt 220x200 - W13118HM`, but it is a cropped phone-screen photograph with interface elements and incomplete label coverage. It reinforces the model-name discrepancy while also showing why the original, full-resolution source and a complete label photograph are required.

Serta should identify W13118HM, reconcile Sari/San Sebastian with Storini, and provide the complete original label record rather than relying on a partial screen image.

DOKAZ 14
DIRTY FOAM~US$23,000
Serta — Additional full-mattress condition photograph

Additional full-mattress condition photograph

This new photograph records the mattress surface and overall installed appearance. The visible quilt pattern and condition should be compared with the exact Storini model specification, approved product photographs and pre-delivery quality-control record.

Does this mattress visually match the exact model and finish sold, and will Serta arrange an independent in-person inspection instead of relying on photographs alone?

DOKAZ 15

Video: visible AvantGarde badge and finish concerns

The close-up video shows the metal AvantGarde badge, including visible scratches/marks on its reflective surface and the badge-to-fabric finish. The video does not by itself establish the internal cause, but it documents visible workmanship concerns inconsistent with the finish reasonably expected of a product sold for approximately US$23,000.

Serta should inspect this finish in person, state whether it meets factory quality standards, identify the relevant QC record, and replace or refund the product if it does not.

Še eno vprašanje

Po tem, ko je bila na silo prepognjena in 24 ur na prostem — je to še vedno tista „povsem nova, vrhunska“ vzmetnica, ki so mi jo prodali?

Pred plačilom je obljubil vse. Po plačilu ni priznal ničesar.

Zahteve

Kaj zahtevam od Serta

1

Javno opravičilo, ki prevaro poimenuje z njenim imenom

Javno opravičilo meni in moji družini za vztrajno prelomitev zaupanja po plačilu, za preklicane obljube in za enostransko blokiranje plačujoče stranke — ter izrecno priznanje, da je bilo to ravnanje nepošteno.

2

Določiti prodajalca in ga poklicati na odgovornost

Serta naj iz lastnih evidenc ugotovi, kateri pooblaščeni prodajalec je vodil to prodajo, in naj odgovorne osebe — večkrat prelomljene obljube, moje blokiranje, zavrnitev storitve — resno pokliče na odgovornost, ne pa da to odpravi kot „posameznika“.

3

Pisni odgovor o prepogibanju in izpostavljenosti dežju

Formalna, pisna izjava proizvajalca o tem, ali sta tu prikazano nasilno prepogibanje in 24 ur na prostem poškodovala vzmetnico ali vplivala na njeno kakovost.

4

Polno vračilo ~US$23,000

Glede na to, kako daleč sta dostava in poprodajna podpora zaostali za obljubljenim, ter glede na dejansko povzročeno škodo zahtevam polno vračilo denarja.

V vednost

Ves čas sem ravnal zadržano in v dobri veri ter prosim zgolj za en odgovoren odgovor v pisni obliki. Prosim, odgovorite v ustrezni pisni obliki v 7 koledarskih dneh od prejema.

Če v tem času ne prispe neposreden odgovor, bom objavil celoten opis in vse dokaze ter jih v vednost poslal naslednjim, da bosta javnost in regulatorji obveščeni:

  • Serta Simmons Bedding (sedež v ZDA)
  • Svet potrošnikov Hongkonga
  • Carinska uprava (Trade Descriptions Ordinance)
  • Tržni regulator celinske Kitajske (12315)
  • Mediji
  • Xiaohongshu
  • Douyin
  • TikTok
  • YouTube